Producing

Warner Bros. Decides to Upend Theatrical Releases

Just shy of two weeks ago, Warner Brothers decided to drop a bombshell by saying that all their 2021 films would simultaneously go onto their streaming service, HBO Max, along with theaters, as reported in industry publications, Variety and Hollywood Reporter.

Some of the 2021 film slate (photos courtesy of Macall Polay/Warner Bros.)

This announcement broke a certain segment of the Internet the Thursday it dropped because –shockingly– Warner Bros. evidently didn’t let any of their producing partners know.

And that’s a big deal, not simply from being courteous to your business partners, but there are hundreds of millions of dollars at stake since a big way production companies and above-the-line people get money is through profit participation in the theatrical ticket sales.

Now, Warners evidently wants to mitigate this by generously estimating what the ticket sales might have been and paying the profit participants thusly as they’ve done for the director and star of Wonder Woman 1984.

Of course, this may mean money is left on the table as far as directors, stars, and producing partners are concerned –to say nothing of potential problems with existing contracts. Director and lover of the big, big screen, Christopher Nolan is reportedly furious. And the director of the new version of Frank Herbert’s epic saga is absolutely incensed — in part, fearing that this move might tank the possibility of this kicking off a proper Dune franchise (a lot of books have been written in this series).

If you know The Business, a weekly news show about the entertainment industry led by veteran report Kim Masters, you might expect they have something to say about it and they do.

The week of the announcement, they devote much of the opening segment to it (where it really drives home how much Warner Bros. did not tell anyone this was coming). And the episode this past weekend is all about it.

We knew there would be more and more of shift to streaming in the next few years, but what falls out from this attempted unilateral shift by the Bros remains to be seen.

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